Do it Yourself Tarot

A book to help readers learn how to read Tarot. The contemporary target market inspired the cover; commercial images of tools form the letters “DIY” while the title “Do It Yourself Tarot” is spelled out with a metallic-looking embossed effect.

Book interior

The book’s interior uses a large, screened-back (grayed) image on the left page of each entry, balanced by the smaller image on the right in black. Although the cost of manufacture required that the interior of the book be in black and white, the images provide the necessary detail for the reader. These images were taken from the public domain version of the Rider Waite Smith deck and processed through a special technique to render the original full color to black and white line art.

Cover Typography
Univers 67 Bold Condensed

Interior Typography
Body: ITC New Baskerville Roman
Title Page: Futura Light
Chapter Heads: Futura Light
Keywords: Futura Medium Condensed

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Illustration and Design Aliyah Marr


Book Design

Hidden GrandMa

Hidden Grandma

A children’s book that “hides” Grandma in ever-more ridiculous places. Design and branding: part of the “I Love my Grands” series.

No Time Like the Present

Stark, bright posterized illustrative style underlines the title in the artwork with the shadow of the runner that points to her future romantic interest in the distance.

The Myth of Race

The image is of a push-up toy that I bought in Chelsea a few years ago. Tension is conveyed by the jarring offset of the foreground and background colors.

Anonymous was a Woman

The subtitle, “an exploration of gender and genius,” was inserted inside the area of the title instead of placing it in a more traditional location underneath the title.